"Word of Mouth" Vs SUN Pictures

Trailer – every 15 mins,  Every odd song in SUN Music is the one from their production, Top 3 spots in TOP 10 Movies, All review in magazines asking to “ GO For IT”…… This has been the phenomenal marketing strategy of the SUN Pictures, ever since they have incepted.

 At times I feel damn angry on seeing this. But still curiosity struck me to see the ground reality….   Time was 2.30 PM.  I had a meeting at my office late at 11PM… so I slapped a tab in my browser and logged to Sathyam cinemas website to see if there would be any show of “PADIKKATHAVAN” in nest one hour… but show was scheduled at 6.45… then after surfing few other theaters I found there was a show at 3.15 at Abirami Mega Mall… just pinged my colleague in my messenger and added him as my company, booked 2 tickets on line and  vroomed to purasaiwalkam… 

Reached there 10 mins late and ran to step in….  I was really surprised seeing the theater was 75% full… with a slight smile I rested in seat and started watching the movie….  The film was damn boring and could hear bad comments and lot of long breaths… second half was a crap…. Except for Dhanush’s performance and few peppy numbers nothing was in tune… while walking out I could see 3 peoples sleeping here and there in their seats… and some nasty comments from the viewers…  but so far “ word of mouth” played a major role in the success of film… but 75% occupancy for a Wednesday matinee show after a 25 days run of film really amazed me.. that too for Rs 100 per ticket….

Where have the “word of mouth” gone…..  oops… how can word of mouth come into play when people are spending most of the time with televisions…

Rushed back to office to prepare myself for my meeting at office…. That too on the marketing strategies for Indian market…  Sun Pictures have made me to think a bit… Quality??? Or Quantity???

Tour Plan - Nov 29-30

Here is the tentative Tour plan for u to plan ur leave and travel better.

All guys have to reach cochin before 10 AM on 29th Nov. We will be boarding the boat house at 11 AM.... so from then we will have all our fun over the cruise. we will be back on the next day around 5 pm... so that u can board ur trains to respective places...

still we dint get any signs from lot many guys... pl confirm your coming as early as possible so that we can book the boat as per stregnth...

Machi 3 rupees kidaikumaa

Last time when I went to Miami I went to a Latino club, the entire club is filled with laser beam and UV reflections with live latino dance on top of the bar table. The club is 4 storied with all 4 blasting with differnt types of DJ one with latino style, Hip hop, Classic rock, hard metal. The waitress' were dressed in red and black and it was not a hard dress but hardly dressed. My long time desire to have original Cuban Cigar poppped out of my mind, so I went down to the Cigar table and picked one beautiful cigar and the cost was little less than a microwave oven. It was $35, I said ok its my own desire and my own money more over the girl in that shop was HOT so villaiya ketutu vaangama vantha athu Indians ke oru ilukkunu nechutu without any hesitation I swipped my American Express Gold Card. This happened last month.
Last week when Ashy sent this blogger invite I saw the title "10:20 to 10:40" appadiye oru tortoise kosubathi munaadi sutharathu poola irunthathu
Machi pasikuthu da oru 3 rupees irukumma tea sapidanum, dei KD unkita irukaa? Salma dei tea da 3 thaan da...
Salma: Dei nee 3 rupppa va vachutu enna pannuvennu enaku theriyum athelam koduka mudiyaathu
Me: Illai machi sure da tea thaan da
Salma: Seri vaa naane vaangitharen, we will go to famous cafe
Me: (Ada da dum adika kaasu ketaa kuduka maatangale seri tea correct panniyaachu...)
Appo dhaan deivamaa namma Mazzee varuvaaru,
Maazee: Poovomaaa?
Me: (The usual dialogue) Mazzee enkite kaasu illai unkita irukaa?
Mazee: Iruku yaaa vaa pooovom

Itha conversations ellam fast rewind pannuna maathiri en mindula ooduchu
$35 ku oru cigar athula naan paathi kooda adikala but that 3 rupeesku vaangura atha kings ku 10 peru panguku varuvaanga
Chinna amount maathiri therijaallum its value was tooo tooo tooo high
Ithu pooola enakaaga 2, 3,5 rupees nu apapooo dum, tea, lime juice, pufffs vaangi koduthu ennai vaazha vaitha ambiez'galuku en mananaarntha nandriyinai theriveithukolgindren

Cochin Plan

Dai Karuvaya... Tour ponumna mudhala data a confirm pannuvom.... Then fix up minimum amount ( atleast the charges for the boat)... Let srini collect the amount..... so that by mid october we can book the boat...

i think nov 29 - 30 will be ideal....

december na vayasu kalyanathuku travel pannanum... athuku mela thalli pota work out aagathu...